UNIFORM | Levi's California Ranch Pants

 
Levi’s California Ranch Pants ads via Midwest Maude.

 Levi's called their women's jeans "ranch pants" at one point—a name originating in the 1940s when women often had to wear eminently practical clothing. These jeans—from a 1956 ad—ranged in price from $4.95 to $11.95.

14 comments:

blue roses said...

interesting how the implications surrounding denim pants have changed so much since that advertisement was first placed, while the styling has stayed so similar, at least, those classics remain fashionable. thanks for sharing!

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Andrea said...

good post...love her stance..."long and lean"!

Ro said...

Where can I find awesome pants with that high waist, tabs for belt loops and slant pockets? They're absolutely dreamy.

Ellie said...

what an awesome coincidence! This must be the moment for Ranch Pants. I covered them in my blog a few weeks back: http://bootsnburbs.blogspot.com/2012/04/wear-ranch-pants.html

great minds ...

Kathy said...

Love the ranch pants......I would buy 3 pairs...white/blue denim/and black...tonight!

sweet harvest moon said...

Love this!

Karen said...

Thanks for posting! What a great blog you have!
Karen

Amielle said...

The grey ones with the checkered shirt is a fantastic outfit. I love these!

fashion-accessory said...

i like this style pants

black chinos said...

what an awesome coincidence! This must be the moment for Ranch Pants

shi zhan said...

Ray Ban サングラスと言ったら、よく知られているというのです。一度ネットの辞書で、「レイバン」を入力して、いくつの解釈が出てしまいました。たぶん何年後、Ray Ban サングラスのことは辞書までにも載せられるでしょう。そして、レイバン RB2140とか、レイバン wayfarerなども辞書に載せられるでしょう。

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RetroRenee said...

I just purchased a vintage pair of Levi's Ranch Pants. I won them on an online auction site, and can't wait to get them! And...get this...they are gold! I paid way too much...but am ecstatic!

RetroRenee said...

I just purchased a vintage pair of Levi's Ranch Pants. I won them on an online auction site, and can't wait to get them! And...get this...they are gold! I paid way too much...but am ecstatic!