Carrie Eddmenson and her husband Matt founded Imogene + Willie in 2009, shortly after Carrie's long-running family business of designing and manufacturing blue jeans shut down. Seeing the family shut the lights off was heartbreaking, and Carrie and Matt took that emotion and turned it into motivation. The Eddmensons wanted to keep making jeans, and they wanted to do it here. They started small with a limited run of 250 pairs of blue jeans sold online. Now they're a a global destination of American-made denim. Imogene + Willie has been on my radar for years now, not only for blog fodder, but because they are a very real reason that I want to get on a plane to Nashville. I was moved by their recent Tedx talk and just had to hear more. They tell their story beautifully in the video below, and it does a much better job than I could at conveying the American heart that is Imogene + Willie. It's a real inspiration. Hopefully one of these days I'll get to Nashville for a pair of their famous in-shop custom tailored jeans.
If not in Nashville, I would live in…Istanbul during the week and Fethiye, Turkey on the weekends.
My dream holiday would be to... lay horizontal in water for ten days.
My current obsessions are...
Food: Soba noodles with brussel sprouts and kale, from the Sprouted Kitchen. And I am not ashamed to admit: Hidden Valley Ranch Dressing.
Music:James Blake, Phosphorescent's new album Muchacho, And Willie—this has been an obsession since childhood, but even moreso after just seeing him play at his 80th birthday with Neil Young 18 inches in front of my face.